Subjects
are dynamic and in an increasingly competitive world they need to
be examined critically for justification of their area of study;
Biogeography
has been a part of study for thousands of years but only recently
has it become a discrete academic topic;
Research
shows that its importance is growing especially since the 1990s;
Biogeography
is a dynamic subject area with many topics of relevance to current
conditions and a growth in significance in public, business and
political dimensions.
The
author puts forward a simple yet powerful message: if we want to communicate
we need to work in the language of the audience and not expect them
to learn ours!